The Most Overhyped (and Underhyped) Ideas in B2B eCommerce

This week we're joined by fellow Master B2B guy Jared Blank to talk about the most overhyped and underhyped ideas in B2B.  And because everything is AI nowadays, AI somehow shows up on both lists.  Because of course.  But we also talk about alternative payment methods, product data and GEO, all of which may be underhyped.